Next Generation Digital Appliances


It is true that the home appliance market is evolving at a rapid pace, driven by changes in consumer lifestyles and increasingly strict global environmental regulations. As a result, there is an expectation that new concept products or innovative changes will emerge in comparison to existing products.

To stay ahead of these trends, Samsung Research is actively investing in research and development of new technologies and products that cater to changing consumer needs and align with global environmental standards. From smart home appliances that offer greater convenience and connectivity to eco-friendly products that minimize waste and energy consumption, we are committed to driving innovation across all areas of the home appliance market.

Ultimately, our goal is to continue pushing the boundaries of what is possible and deliver products that not only meet but also exceed customer expectations. With a focus on sustainability, innovation, and user experience, we are confident that we can shape the future of the home appliance industry. With the rise in the number of single-person households and increased time spent at home, there is indeed an expectation for a growing demand of more convenient and smarter home appliances. This could potentially lead to the emergence of new services based on a new hardware platform.

Moreover, to ensure a sustainable future for our environment, efforts must be made towards developing home appliance technologies that prioritize energy consumption efficiency, resource recycling, and waste minimization. At Samsung Research, we are committed to leading the charge in this regard, exploring new avenues and investing heavily in R&D to bring about innovative solutions that not only cater to changing consumer preferences but also contribute towards a greener planet.

Whether it is through advancements in artificial intelligence, the Internet of Things, or other emerging technologies, we are confident that we can continue to drive progress in the home appliance industry and deliver products that make a positive impact on people's lives and the environment.

Our Vision

“Making our lives more convenient, more efficient, and more sustainable.”

We strive to create cutting-edge home appliances and services that are not only smarter and more convenient, but also environmentally friendly. By anticipating customer needs in their home environments, we hope to design products that exceed expectations and deliver sustainable solutions for digital home appliance innovation. This includes everything from developing key core technologies for home appliances to overcoming form factor limitations and creating entirely new and novel technologies. Ultimately, our goal is to strengthen the future competitiveness of home appliances and introduce new concept products and services that will revolutionize the industry.

Research Topics

First, Samsung Research is developing innovative solutions that can adapt to global energy regulations and meet the needs of the future. We are committed to finding new and innovative ways to overcome the challenges of the changing energy regulatory landscape.
In addition, we are working to find innovative solutions that can maximize energy efficiency and increase the capacity of home appliances. We are developing new technologies and exploring novel form factors to achieve this goal.

Second, we are developing innovative solutions for eco-friendliness. We are focusing on developing new eco-friendly high-performance materials and innovative technologies such as new cooling & heating technology and washing methods to realize eco-friendliness.

Finally, we are always looking for ways to innovate and push boundaries. One area where we are particularly focused is food tech, which can store food longer in a more delicious and fresh way. In addition, we are actively developing a technology for clean solutions, specifically air and water filtration systems that are filterless and maintenance-free.