The Mobile World Congress (MWC) in Barcelona remains one of the most influential events in the mobile technology industry, bringing together top brands, innovative startups, and key business decision-makers from around the world. It continues to be the place where technology leaders present the latest solutions shaping the future of connectivity and digital transformation. From March 2nd to March 5th, 2026, Samsung once again showcased its newest mobile innovations that continue to transform the way people and organizations work. While the event primarily presented consumer technologies, Samsung also placed strong emphasis on enterprise solutions and business partnerships through the Samsung Mobile Business Summit (SMBS), organized during MWC 2026. Building on the success of previous editions, the summit once again served as a key meeting point for enterprise customers and technology partners attending MWC.

Samsung Mobile Business Summit

The Samsung Mobile Business Summit took place on the first day of MWC in the FN4U (Four Years From Now) area of Fira de Barcelona and attracted around 400 customers and strategic partners. The event provided an excellent opportunity to demonstrate how Samsung continues to differentiate in the enterprise mobility space by combining AI-driven innovation, advanced security, and productivity-focused solutions.

As in previous years, the summit gathered representatives from global enterprises, technology partners, and system integrators interested in exploring how Samsung’s ecosystem can support their digital transformation initiatives. Samsung R&D Institute Poland (SRPOL) supported the event with a delegation of mobile product and service experts who actively engaged with customers and partners throughout the summit.

SRPOL also contributed to the Experience Zone, where visitors could interact with demonstrations focused on next-generation enterprise technologies, including the Galaxy XR (AI Powered XR Headset) and Samsung Knox Suite.

Samsung Galaxy XR (AI Powered XR Headset)

One of the highlights of the Experience Zone was the demonstration of the Galaxy XR (AI Powered XR Headset), which attracted significant attention from visitors interested in exploring the future of immersive technologies in enterprise environments. The presentation allowed attendees to experience how extended reality solutions powered by AI may support new ways of working, particularly in areas such as training, remote collaboration, and field operations.

The ongoing discussions with visitors confirmed that immersive technologies are gaining increasing attention across industries such as manufacturing, logistics, and technical services. Real-time visual guidance and contextual information presented through XR solutions have the potential to improve operational efficiency and support employees in performing complex tasks more effectively.

Samsung Knox Suite

Another important part of the Experience Zone focused on Samsung Knox Suite, where SRPOL experts guided visitors through Samsung’s enterprise mobility management capabilities. Demonstrations covered key elements of device lifecycle management, including device enrollment, fleet management, OS version control, and advanced analytics enabled by Knox Asset Intelligence.

Participants were able to explore how organizations can efficiently manage large device fleets while maintaining high standards of security and compliance. The discussions also highlighted how Samsung Knox Suite simplifies enterprise mobility management by providing integrated tools that support the entire lifecycle of corporate devices.

Galaxy Book6

In the device demonstration area, SRPOL experts presented Samsung’s newest Galaxy Book6 Enterprise Edition laptop, designed specifically with business customers in mind. The device generated strong interest thanks to its enterprise-ready configuration, including Windows Pro, hardware-based security supported by TPM, and optional Intel vPro capabilities available on the 14-inch model.

Visitors also appreciated the dedicated B2B Mocha Gray color variant and the possibility to extend the warranty through Samsung Care+, which further strengthens the device’s positioning in enterprise environments. The discussions held with representatives of various companies allowed SRPOL experts to further present how Samsung notebook PCs can complement enterprise mobility environments and integrate seamlessly with the Galaxy ecosystem.

Samsung Galaxy S26 Ultra

The Samsung Galaxy S26 Ultra was another important device presented during the demonstrations. Among the new capabilities showcased, the Privacy Display feature attracted particular attention from enterprise customers. This functionality helps protect sensitive information when working in public or shared environments by limiting screen visibility to the user directly in front of the device.

The feature generated strong interest among professionals who frequently work with confidential data while travelling, working remotely, or accessing sensitive corporate information outside the office. By reducing the risk of shoulder surfing, Privacy Display provides an additional layer of protection for enterprise users handling business-critical information.

Visitors also had the opportunity to explore AI-powered capabilities such as Now Nudge, which provides contextual assistance and intelligent suggestions, as well as enhanced Photo Assist tools that simplify image editing and content creation directly on the device.

Rugged Devices

SRPOL also presented Samsung’s rugged device portfolio, including the Galaxy Tab Active5 Pro and Galaxy XCover7 Pro. These devices are designed for demanding environments where durability, reliability, and long lifecycle support are critical.

Visitors from industries such as logistics, manufacturing, and field services showed particular interest in these solutions. The discussions confirmed that rugged devices continue to play an important role in supporting frontline workers operating in challenging conditions.

Successful Event Brings Valuable Insights and Customer Engagement

The Samsung Mobile Business Summit once again proved to be a very successful event. Meetings and discussions held throughout the summit allowed SRPOL experts to engage directly with customers and partners, gaining valuable insights into their needs and expectations.

Events such as SMBS provide an invaluable platform for building direct relationships with customers. The opportunity to meet face-to-face and discuss their needs in depth helps us better understand their expectations and identify areas where Samsung solutions can provide additional value.

The summit not only showcased Samsung’s latest innovations but also reinforced the importance of maintaining close collaboration with customers and partners. By listening to real-world feedback and understanding evolving business needs, Samsung can continue delivering solutions that support more secure, productive, and connected workplaces.